So you’ve got an incredible idea for a business. You’ve put together your team, business plan, and are ready to get out there and find investors to help make your dream a reality. But where do you start? Fullstack has put together a reading list to help you better understand how fundraising works, what to consider, and how to be successful during the process.

Secrets of Sand Hill Road by Scott Kupor

A Wall Street Journal Bestseller, this book discusses what venture capitalists discuss behind closed doors and how to have your company be a part of the conversation. 

Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel

From renowned investor and entrepreneur Peter Thiel, Zero to One discusses the innovation process and how to take those first steps.

Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist by Brad Feld and Jason Mendelson

Co-founders of the Foundry Group walk you through the venture capital process and how deals are made. Great insights!

Crack the Funding Code: How Investors Think and What They Need to Hear to Fund Your Startup by Judy Robinett 

A book that simplifies the different funding opportunities available to business owners in order to make the process go smoothly with tips and tricks to get the best outcomes.

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal by Oren Klaff

A key part of the fundraising process is the pitch. Even excellent companies with excellent business plans might lose out on a funding opportunity if the pitch is properly considered. This book goes through the pitching process and how to be confident in your pitch.